Sales and service
Commerce offers, loyalty, reviews and recovery
Use Commerce growth tools to improve cart value and repeat purchases without misleading discounts or excessive messaging.
For Store owners and growth teams9 min readUpdated
Configure offers as explicit rules
Coupons, quantity offers, bundles and free-shipping thresholds need an eligibility rule, effective period and deterministic calculation. Display the item total, discount, shipping and amount payable clearly before payment.
Use loyalty for transparent value
Configure how points are earned and redeemed, then show the customer’s available balance and applied discount. Award points only after the qualifying order reaches the configured state, and reverse them consistently after an eligible cancellation or return.
Support repeat purchase
| Tool | Use |
|---|---|
| Wishlist or saved products | Help a returning shopper find products they previously considered. |
| Back-in-stock alert | Notify an opted-in shopper when an unavailable product can be ordered. |
| Subscription or reorder | Support expected repeat purchases with clear skip, pause or cancel controls. |
| Verified review | Ask an eligible buyer for product feedback after the appropriate order stage. |
| Cart recovery | Return a consented shopper to the saved cart and stop after purchase or opt-out. |
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